INPAA Safety Ambassadors

With over 35 years in consumer product safety and compliance, Rob has seen it all—from groundbreaking safety advancements to products that should have never hit the shelves. After decades in the corporate sector, he took the leap in 2022 to launch Compliance Wise Consulting, bringing expert, no-nonsense advice across multiple product categories.

Rob’s passion for children's safety led to his appointment to the ACCC’s Product Safety Consultative Committee in 2024, reinforcing his commitment to real-world safety outcomes. As Chair of INPAA’s Product Integrity and Consumer Safety Group, he plays a critical role in shaping industry guidelines and tackling emerging safety challenges head-on. He also co-authored the INPAA Product Safety Framework, later recognised and published by Standards Australia as the definitive Product Safety Framework Handbook.

A straight-talker with a sharp eye for risk, Rob is relentless in his mission to make products safer for consumers—because when it comes to safety, there’s no room for compromise.